Ingredient · INCI listed
Bentonite
An absorbent clay that draws oil and impurities from the skin, the workhorse of deep-cleaning and oil-control masks. Effective, but drying if overused.
Data summary
Products containing
15
Most common in
9 products
masks
Typical pairing
Kaolin
In the catalog
Bentonite by the numbers.
We've catalogued 15 products that use bentonite, and it's strongly concentrated in masks — 9 products, 60% of where it shows up. Those products average a 70/100 formulation score — above the catalog norm — topping out with Kiehl's Rare Earth Deep Pore Minimizing Cleansing Clay Mask at 81/100.
2 formulas containing bentonite clear our 80/100 standout threshold. Its most frequent formulation partners are Kaolin (8 shared formulas) and Glycerin (4 shared formulas). The median price of a bentonite product here is $35.
Where it shows up